Thursday, September 30, 2010

One-on-One with Julie Rabbani

Recently, I had the pleasure of interviewing Julie Rabbani, the editor-in-chief behind South Florida's hottest new publication, Bayfront Magazine. You may recall that I posted pictures not too long ago from the launch party at LIV. Well, I got some time to ask the editor a few questions about the magazine to share with all of you.



Me: Tell us a little bit about what you did prior to starting the magazine.

Julie: I was a freelance photographer in Florida, for other magazines, and for bridal fashion in North Florida. As for education, I attended the International Academy of Design in Chicago, and transferred to finish in Tampa. Right now, I'm finishing my MFA from the Academy of Art in Fashion Photography.

Me: What made you start your own magazine?

J: There wasn't a great outlet for fashion in South Florida, it has been touched upon by other magazines, but there wasn't a publication dedicated strictly to fashion.



at he Bayfront launch party at LIV, Julie is second from left

Me: What makes you different than other fashion magazines?

J: A majority of the fashion magazines that are around are the same. They feature the same designers, run the same ads. We do things different, we feature fashion that's mainstream but also lesser know designers who normally wouldn't get the exposure, we put them in, and celebrities who are hot and of-the-moment as well. We also touch on news, not the way it's presented every night with the same reports and coverage, but we relate it to fashion and make an editorial around current events.

Me: Speaking of celebrities, why did you choose Audrina for the cover?

J: Well, I am a huge Hills fan, and was a huge, huge fan when it was on the air. Audrina is someone that is hot, who everyone knows, and that's really what you want for the cover. People look at your magazine, and it's the first thing they see, so it has to be someone who stands out--someone who is trendy, gorgeous, and just has a hot look. And of course, Audrina is definitely one of those people.

Me: I agree. Ok, for my last question (which I guess isn't really a question), describe the woman who reads Bayfront.

J: Almost any woman who loves fashion, entertainment, beauty. Anyone who wants to learn more about fashion, or even someone who just appreciates fashion. Really, any and every woman is who I see reading Bayfront.



also from the launch party, Julie is the bottom row, second from left

BIG THANKS to @ExposedPR and Julie Rabbani for the interview! Click here to check out more about Bayfront Magazine and view the premiere issue online!

xo, E

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